In this video we look at how the proprietary software allows us to test Landing Page variants at scale. As in, we're testing 240 different landing page variants at the same time!

"The marketer who tests the most, makes the most!" – Adam Cherrington

We are testing 12 headlines, 2 sub headlines, and 10 different hero images on our Advertorial. I've also split them up into 2 different groups where I am testing a male character versus and female character in the story and male vs. female hero shot image.

I've started to cut out some obvious losers and have some that seem to be showing early indicators of being big winners.

Once I layer the results of this massive split test into my optimized ad banners, I should see my results really begin to pop.

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